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How a Construction Company from Odessa Gained a Modern Portal to Attract Clients
The construction and apartment renovation market in Odessa is highly competitive. Residents carefully choose contractors: they read reviews, check websites, and compare prices. That’s why a company specializing in full-service renovation and construction decided to upgrade its online presence and turn the website into a real sales tool.
The Problem Before the Project Launch
Despite offering high-quality services, the company had a weak website. It didn’t reflect the true scale of operations and didn’t help attract clients. Main issues:
- outdated design and non-responsive layout,
- complicated navigation and no convenient services catalog,
- no option to calculate renovation costs online,
- no SEO optimization and promotional content.
As a result, potential clients went to competitors, and requests came only through recommendations. Management realized: without a modern portal, further growth was impossible.
Solution: Creating a Website Portal with Calculator and Blog
Our team offered a comprehensive solution for the construction company from Odessa:
- New website development. Modern design, responsive layout, clear structure, and focus on key services: apartment renovation, house construction and end-to-end finishing
- Interactive renovation calculator. Clients can select apartment size, type of renovation, materials, and instantly get a preliminary cost estimate.
- Services catalog. All services structured into categories: apartment renovation, construction, interior finishing, design solutions.
- Blog and news section. Regular articles on renovation and construction, material reviews, budget planning tips. Content became the basis for SEO promotion.
- SEO optimization. Keywords were selected: construction and apartment renovation in Odessa, ready-to-move-in renovation construction company Odessa. Titles, meta tags, and structure were optimized.
- CRM and request integration. All inquiries from the website now go directly to managers, speeding up order processing.
Results After Launch
- the number of inquiries increased thanks to the renovation calculator,
- organic traffic grew due to SEO and the blog,
- manager workload decreased since clients already know approximate prices,
- the company strengthened its image as an expert on the Odessa market.
The new website became not just a business card but a fully functional business tool.
Additional Opportunities
We ensured flexibility for growth: adding live chat, enabling newsletters, expanding the project catalog. The website became the central communication hub with clients.
Conclusion
Today the portal helps the Odessa construction company consistently attract new clients. The interactive renovation calculator became the main lead generation tool, while the renovation and construction blog provides a steady flow of organic traffic.
Construction and apartment renovation is not only about quality work but also about proper digital presence. A modern website turns a construction company into a market leader in Odessa.
Construction and apartment renovation is not only about quality work but also about proper digital presence. A modern website turns a construction company into a market leader in Odessa.
